Towards the end of the year, we take a look at how social media has developed in 2022. What’s the status of Facebook, which is widely rumored to be dead? Who is outdoing whose features? Two new platforms, BeReal and Truth Social, have also arrived. Come to stay in 2023? An overview from Twitter to TikTok.
The state of Social Media in late 2022 Read More »
Hyped here, feared there: Image and text AI models like ChatGPT, Midjourney, Neuroflash. Our intensive involvement with the tools shows quite clearly: AI does not work against you, but for you.
AI in the creative industry Read More »
At digitalwerk, we have always viewed the topic of work somewhat differently than the industry average. All-in contracts, 24/7 availability and late hours have therefore never belonged to our everyday life. Last summer, we dared to take another step: reducing the working week from 40 to 36 hours. For everyone. After almost half a year, we would now like to share our first impressions.
What happens if you shorten working hours Read More »
Once again, we took a close look at ten developments and digital trends across the fields of new work, digital marketing, artificial intelligence and technologies in agencies.
The top 10 digital trends 2023 Read More »
